Digital Marketing
- 0 comments
- by Joel Selvaratnam
Why Managing Your IT Assets Matters
Every device, account, and system a business uses, from computers and routers to cloud services and VOIP, is part of the IT asset base. Proper management of these assets is critical to keeping operations secure, efficient, and resilient. Neglecting them...
- 0 comments
- by Joel Selvaratnam
Why Traditional Posters Still Dominate — and Why Digital Displays Are Slower to Grow in Canada
In an age where digital screens and holographic displays are transforming global marketing, it’s surprising how many Canadian businesses still rely on traditional printed posters. From trade shows and retail stores to showrooms and restaurants, static print materials remain the go-to...
- 0 comments
- by Joel Selvaratnam
Beyond the Alphabet Soup: Understanding IDE, SSD, and NVMe Storage
If you’ve ever gone shopping for a new computer or tried to upgrade your current one, you’ve probably been hit with a storm of acronyms—IDE, SATA, SSD, NVMe, M.2. It almost feels like walking into a tech store requires a...
- 0 comments
- by Joel Selvaratnam
In-House Service vs Cloud: Which Is Right for Your Business?
As IT technicians, we often get questions from our clients:“Should we keep our systems in-house, or should we move to the cloud?” This is one of the most common decisions businesses face today, and the right choice depends on cost,...
cybersecurity
cyberthreats
dataprotection
ecomercesecurity
holidayshopping
holidayshoppingtips
onlinesafety
retailcybersafety
retailsecurity
retailtech
TLEliasIM
- 0 comments
- by Troy Elias
Why Retailers Must Address Cyber Threats This Holiday Season
The holiday shopping season is a peak period for sales and consumer activity, but it’s also a prime time for cybercriminals. With online transactions surging and sensitive customer data flowing through digital systems, retailers face heightened risks of cyberattacks. Understanding and mitigating these risks is no longer optional for retailers—it’s a critical component of modern business strategy.
- 0 comments
- by Sammi Shi
Why digital public relations (PR) is crucial for businesses?
Whether through traditional media, social media, or speaking engagements, we communicate with our consumers in a consistent, non-paid manner. Many times, we heard from business owners that Google reviews are harming their businesses. We also read many company and product...